The Ambition conferences are a hugely important business and community initiative for two reasons. Firstly, it’s an incredible resource designed to help Hertfordshire entrepreneurs and small businesses develop their sales and marketing skills in order grow their businesses. Secondly, 100% of our ticket sales go to two amazing local charities.

I have been involved in all four Ambition conferences and am a huge advocate. The conference is organised on a voluntary basis by local SMEs who believe that if we work together and support each other, we can all benefit from the business opportunities in Hertfordshire, with a consequently positive knock-on effect on the local economy. 

On a personal and professional level, I’ve always got tremendous value from working as a team with the committee, and think it is an inspirational example of local businesses working together to help boost the local economy at the same time as benefiting the community.

That’s why I’m involved and why I agreed to become Chairman. But how will Ambition help your business? Here are the top reasons why you should attend:


It’s great for your business

First and foremost, Ambition 2018 is there to help local companies that are, as yet, too small to outsource their sales and marketing, but understand these skills are vital for their growth. Our professional speakers are all experts in their fields and will pass on tips and the benefit of their experiences in order to help you get to grips with this important aspect of running a business.


It ticks your business and Corporate Social Responsibility boxes

All the expenses involved in the organisation of Ambition are covered by our sponsors. This enables us to keep the cost of tickets down so they are low enough for even the most modest start-up to be able to afford – only £95 (Early Bird rates are even lower). But most importantly, all the proceeds raise thousands of pounds for our nominated charities. You don’t have to be an accountant to work out that the more delegates attend the conference, the more money we raise for good causes.


It attracts great speakers

Speakers really appreciate the ethos behind the conference and, because it is a non-profit-making event that benefits charities, it attracts higher quality speakers than we could otherwise bring on board – in fact, all our speakers are kind enough to donate their time and expertise so more money goes to the charities.


It’s inspirational

Having attended all the Ambition conferences, I know how inspirational they can be for entrepreneurs and people who run small businesses. They are exceptional value for money in terms of teaching entrepreneurs and managers more about sales and marketing, networking opportunities and having plenty of sales and marketing professionals to bounce ideas off. I really want to encourage more business professionals to take part and make 2018’s conference the best yet!


What happens at Ambition

The format is that we sit together on tables during sessions, listening to the speakers. We then have a chance to discuss the session on our tables before the next speaker so the key takeaways are more likely to be remembered. Delegates can network with each other during the breaks and over lunch. In previous years, people have not only got a lot out of them, but have also had a good time too!

Click here to find out more about this year’s speakers. Other speakers will be announced as soon as they are confirmed and we will shortly post more information about the sessions.

Booking will open soon – watch out for the Early Bird offers to get an even greater ROI!